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Marketing 101

Nurse Practitioners in Business

Marketing feels daunting to many nurse practitioners. In this episode of the NP Business Matters podcast, we discuss the first and most important things NPs want to do when marketing their practices. Your Turn How is your marketing going? The post Marketing 101 appeared first on Nurse Practitioners in Business.

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Don’t Build Your Marketing On Rented Land

Nurse Practitioners in Business

Social media platforms like Facebook, Instagram, LinkedIn, and TikTok have transformed how businesses, including those in healthcare, market themselves. By leveraging social media, Nurse Practitioners can effectively market their practices with minimal upfront investment and quickly reach their target audience. So what’s the problem?

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Choosing the Best Name for Your Nurse Practitioner Practice

Nurse Practitioners in Business

The business name you choose will shape your brand identity, influence how patients and colleagues perceive you, and impact your ability to market and grow your practice over time. A well-chosen name can serve you for years without causing any branding, marketing, or legal challenges. As you can see, your business name is everywhere.

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The First Year: What to Expect When Running a New Nurse Practitioner Practice

Nurse Practitioners in Business

Between office space, equipment, salaries, and marketing, costs add up quickly. Most practices grow gradually through word-of-mouth and strategic marketing. Market online using social media and Google My Business. Resources Marketing 101 Marketing Smart: Is your Advertising FTC Compliant?

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The Future of Travel Nursing: Market Predictions for 2025

The Gypsy Nurse

This article explores the current trends and market predictions for travel nursing, offering insight into what healthcare professionals and employers can expect in the coming years. Market Trends and Factors Influencing Travel Nursing in 2025 Several key factors are influencing the market for travel nursing heading into 2025.

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Specialist or Generalist: Which is Right for You?

Nurse Practitioners in Business

The right choice largely depends on local market demand, your personal interests, lifestyle goals, and long-term career considerations. Differentiation in the Market In a saturated primary care market, specialization can set an NP apart and help attract a niche patient population with specific needs.

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Is Now A Good Time to Start A Practice?

Nurse Practitioners in Business

What are the current market conditions? These factors apply across the board, regardless of whether you plan to start a clinic or any other type of business. Lets walk through a simple framework that can help you decide if the timing is right for you. #1 1 What is the Demand for the Service You Offer?