article thumbnail

How to get started with Email Marketing: Choose an ESP

Nurse Practitioners in Business

One reason for this is the big elephant in the room… HIPAA , even though we’re talking about marketing emails that don’t contain personal health information (PHI) per se. Digital Marketing and HIPAA Privacy laws have changed and will continue to develop as technology does. However, only a few use email in their marketing.

HIPAA 195
article thumbnail

Setting Up Your NP Practice: Why an NPI-2 Matters

Nurse Practitioners in Business

Ensuring HIPAA Compliance : Beyond its crucial role in insurance billing, a corporate NPI plays a role in maintaining HIPAA compliance across diverse healthcare transactions, safeguarding practices from potential compliance blunders. This can facilitate access to industry-specific tools, discounts, or unique offerings.

HIPAA 195
article thumbnail

The Benefits of Nursing Informatics: How Information Technology Is Revolutionizing Patient Care

Post University

Data now plays a vital role in everything from patient care to practice management. Data privacy, for example, is a huge concern these days, with the HIPAA Journal revealing that violations run rampant. Why Is Nursing Informatics So Important?